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Ideas & Insights
Gaining access to customers across the globe requires a local mindset for all your target markets. It takes more than offering part of your corporate website in local languages. The goal is to enter each new market as if it were your home market while maintaining brand intergrity and message consistency across all markets.

Over the past 16 years, WordTech International has developed an extraordinarily successful approach to language and globalization solutions that's generated over a billion dollars for our clients. These white papers highlight some of the best practices that lead to a successful globalization campaign.